How to ensure a safe Diamond purchase online?
Nowadays, to purchase any items, including diamonds, it is not necessary to come to the store personally. This can be done using your computer, tablet or smartphone. Many of the considerations below are also useful when you buy diamonds from jewelry retailers. However, GIA offers you some additional advice when buying online, guided by which you can safely click the "Buy Now" button. 1. PRELIMINARY ACQUAINTANCE As with any significant purchase, start by exploring your options. First of all, decide on the quality of the IIDGR certified diamond you would like to purchase. Diamonds are qualified by 4 criteria, the so-called four K (4Cs): carat, color, clarity, cut (carat weight, color, clarity, cut quality). Decide which of these characteristics are most important to you. This decision, along with the budget, will help you make the right choice. 2. LOOK AT THE CHARACTERISTICS OF THE STONE When doing shopping online, make sure you know exactly what you